Seller Policy

Our Seller Commitment

YEP is committed to helping entrepreneurs build successful ecommerce businesses by providing reliable tools, operational support, and professional services. In return, we expect every seller to maintain honesty, product quality, and excellent customer service.

Our goal is to create a trusted ecommerce ecosystem where both sellers and customers can buy and sell with confidence.

Seller Eligibility

To become a seller on YEP, you must:

• Create a valid YEP account.
• Provide accurate personal and business information.
• Maintain updated contact details.
• Comply with all applicable laws and regulations.
• Accept this Seller Policy and related platform policies.

YEP reserves the right to verify seller information where necessary.

Store Models Covered

This Seller Policy applies to sellers operating:

• YEP Product Based Stores
• Mix Products Based Stores
• Own Product Based Stores

Certain responsibilities may vary depending on the selected store model and services used.

Seller Responsibilities by Store Model

While all sellers must uphold professional standards, responsibilities differ based on your store model:

YEP Product Based Store

You focus on marketing and customer relationships while YEP handles product sourcing, inventory, fulfillment, and shipping.

Mix Products Based Store

You share responsibilities with YEP. For your own products, you handle sourcing, inventory, and fulfillment. For YEP products, YEP handles fulfillment while you focus on sales.

Own Product Based Store

You are fully responsible for product sourcing, inventory management, fulfillment, and shipping. YEP provides the technical platform and support to host your business.

Seller Responsibilities

Every seller is responsible for:

• Maintaining accurate store information.
• Providing truthful product descriptions.
• Using genuine product images.
• Responding professionally to customer inquiries.
• Following YEP platform policies.
• Maintaining ethical business practices.
• Protecting customer information.

Sellers should always aim to deliver a positive shopping experience.

Product Standards

All products listed for sale must:

• Be legal to sell.
• Match their descriptions and images.
• Meet acceptable quality standards.
• Respect intellectual property rights.
• Comply with local laws and regulations.

YEP may remove products that violate these standards.

Product Images & Content

Product images and descriptions should:

• Clearly represent the product.
• Be accurate and up to date.
• Avoid misleading information.
• Respect copyrights and trademarks.

False or deceptive listings are not permitted.

Pricing

Sellers are responsible for maintaining fair and accurate pricing.

Prices displayed in stores should:

• Reflect the actual selling price.
• Include accurate product information.
• Avoid misleading promotional claims.

YEP reserves the right to review listings that may negatively affect customer trust.

Order Management

Depending on your store model, YEP may assist with operational processes such as:

• Order verification
• Product handling
• Packaging
• Dispatch coordination
• Technical store support

Where sellers manage their own inventory or products, they remain responsible for fulfilling their obligations accurately and on time.

Customer Service

Professional customer service is an important part of every successful ecommerce business.

Sellers should:

• Respond politely and promptly.
• Resolve customer concerns professionally.
• Provide accurate order information.
• Maintain respectful communication at all times.

Excellent customer service helps build long-term trust and repeat business.

Product Availability

Sellers should ensure that product availability is kept as accurate as possible.

Products that are permanently unavailable or discontinued should be updated or removed to prevent customer disappointment.

Prohibited Products

The following types of products are not permitted on YEP:

• Counterfeit goods
• Illegal products
• Stolen merchandise
• Dangerous or prohibited items
• Products that violate intellectual property rights
• Any item prohibited by applicable laws

YEP may remove prohibited listings without prior notice.

Marketing & Promotions

Sellers may promote their stores using ethical and lawful marketing methods.

Users of YEP Marketing Services should follow all applicable advertising policies and avoid misleading claims or spam.

Marketing activities should protect the reputation of both the seller and YEP.

Seller Conduct

Sellers must not:

• Mislead customers.
• Manipulate reviews or ratings.
• Use fraudulent marketing practices.
• Abuse the referral system.
• Create fake orders.
• Misrepresent products.
• Interfere with platform operations.

YEP may take appropriate action against policy violations.

Intellectual Property

Sellers are responsible for ensuring they have the legal right to use:

• Product images
• Brand names
• Logos
• Descriptions
• Marketing materials

YEP respects intellectual property rights and may remove content that infringes on those rights.

Returns & Customer Issues

Where applicable, sellers should cooperate in resolving:

• Product complaints
• Delivery issues
• Damaged products
• Incorrect orders
• Customer concerns

YEP may assist with dispute resolution depending on the store model and services being used.

Account Reviews

To maintain platform quality, YEP may periodically review seller accounts, including:

• Product listings
• Order history
• Customer feedback
• Policy compliance
• Store performance

Reviews help ensure a reliable marketplace for all users.

Policy Violations

Failure to comply with this Seller Policy may result in actions including:

• Product removal
• Temporary listing restrictions
• Account suspension
• Referral reward adjustments
• Permanent account termination in serious cases

The severity of the action will depend on the nature of the violation.

Updates To This Policy

YEP may update this Seller Policy to reflect changes in platform services, business practices, or legal requirements.

The latest version will always be published on this page with the updated revision date.